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Trade
Tattle
THE DISTRIBUTORS CELEBRATE
The film business can be very strange. Sometimes, distributors are in
a commanding position and at other times, the exhibitors are. Right now,
it is the distributors turn to be jubilant. The reason is simple:
theres a short supply of big budget films. Most exhibitors are ready
to book films at whatever price the distributors quote. TN Chaturvedi
of ABC films, says the exhibitors are ready to take film on any condition,
no questions asked. They are ready to reduce the rentals and even give
a minimum guarantee (MG). He says not many big films are due for release
in May. Owing to the severe drought in Gujarat, the exhibitors are scared
to run any film in the state, because they fear the audience is in no
mood to watch films. Yet, since they have to keep their cinemas running,
theyre willing to settle for any terms.
AFTER A HUGE LOSS
Chaturvedi, who is a chartered accountant by profession, and runs his
distribution office along with sons Manoj and Sanjay, also dabbles in
film production. His company has bought four small-budget films for distribution,
after incurring heavy losses with the Govinda starrer, Hum Tum Pe Marte
Hain. It was a 40 per cent loss. How are we expected to recover
the price of the film, when the producer has already shown it on satellite?,
he asks.
ABC films will release Dahshat on May 5. We are planning to release
Hum To Mohabbat Karega, in which Bobby Deol and Karisma Kapoor have been
teamed for the first time, on May 19, failing which the release may be
postponed to May 26. It is a romantic thriller with good music and a strong
suspense element. We hope the film does well at the box-office,
he says.
Manoj and Sanjay Chaturvedi have acquired Dal The Gang, Geeta Mera Naam
and Khajuraho. Incidentally, Manoj had joined hands with director T Rama
Rao and Bobby Anand to make Bulundi, but the film was a long time in the
making, and did not do well. Now Manoj is making Girgit, for which one
song has been recorded under the baton of Viju Shah. ABC Films got into
distribution with Qurban, ten years ago but they made good money with
the release of Ravan Raj, which signalled the rebirth of Mithun Chakraborty.
THE LIFTS THAT STAY PUT
Mumbais Naaz Building, which is the headquarters of the citys
movie trade, is a veritable hubbub of activity during the day time, with
hundreds of people streaming in and out, either to book films, collect
posters or transact business with distributors. But the building is so
shabbily maintained that one wonders why the top distributors like Shringar
Films continue to operate out of it. It isnt just the building which
is in urgent need of repair. Its lifts are, too. One lift is used by the
tenants, while the other is used by RP Anand, who controls Naaz Cinema
and the building. The latter doesnt work at all. Even the one that
works, isnt functional during the lunch break that lasts two hours.
And one has no option but to use the stairs when one visits the building
during the lunch break. Considering the Naaz building management collects
huge rentals from the distributors, cant it at least keep the lifts
in working condition?
FILMS IN SHORT SUPPLY
According to Santosh Singh Jain, there is a short supply of films in the
market. When we should have released two or three films a week,
we have hardly one film hitting theatres each week, these days. There
is a shortage of films, and consequently, one has to ration the releases.
While the rentals of theatres may come down because films are in short
supply, the distributors are still not happy. This is because of the high
prices of films. Sadly, this isnt true only for Mumbai but holds
true everywhere. Even if Chal Mere Bhai does well, it still doesnt
solve the problem of those distributors who lost heavily over other releases
in recent times, he laments.
MSM Desai
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