as

Indiamoviebiz.com hopes to break even in a year

Indiamoviebiz.com is a B-2-B site that means business. It gets a membership fee of Rs 5000 per person (has already got 52 users before launch) and plans to have a host of transaction related to selling movie rights, satellite rights, DVD rights, dubbing rights, Internet rights, audio rights etc as well as media selling, and individual transactions like technicians willing to buy/sell equipment.

The site has also got the rights for 12 movies to increase to 100 after the festive season. The site has been promoted by Sredhar Pillai a former journalist covering the film industry for the past 18 years, P S Kannan former marketing manager of Columbia Pictures, K N Menon former manager of Malayalam superstar Mohanlal’s distribution and production concern and Sankarnarayan former GM of National Film Development Corporation.

This team expertise has led to Blueshift Internet Ventures (a Chennai-based incubator company) to collaborate in the venture to the tune of 16 per cent. Blueshift also helps in developing and maintaining site and helping out with the business plans. The investment that has gone into the site is around Rs 65 lakh, but Pillai is confident of generating profits from the second year. In the current year the company hopes to generate a revenue of Rs 3 crore executing at least a 100 deals having a value of Rs 3 lakh upwards. Apart from the trade content (box office hits as on date among others) and facilities like talent search the site gives a free home page to users. Pillai said that this was the first such site aimed at community building.

Nitya Varadarajan