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National Geographic
Channel has revamped its programming schedule to present an unlimited
range of appointment viewing and specialized programs with new timings.
Apart from a sharp focus on genre wise consolidation of programmes,
National Geographic Channel will air the programmes on a new prime
slot that has shifted to 9.00-11.00 p.m. from 10.00-12.00 p.m.
With the change,
National Geographic Channel viewers can watch two one-hour clear
blocks of exciting programs, Mondays to Fridays. This includes amazing
wildlife documentaries under Wild from 8.00-9.00 p.m. and Family
Hour documentaries from 7.00-8.00 p.m. These were earlier aired
only on Sundays. With the introduction of this new schedule, there
will no repeats on the Channel in the evening.
There is ample
Friday night excitement for National Geographic fans who can catch
Friday Frontiers and Violent Earth — two dynamic one hour blocks
of fast-paced series of documentaries on science, innovation and
technology and climatic, devastation facts on prime time.
For real life
experience of adventure and exploration, Adventure One series will
be aired every Tuesday night at 10.00 p.m. For culture lovers, unique
traveler’s tales under People and Places genre series will
now be aired each Wednesday night.
One of the
most popular series of National Geographic Channel are the National
Geographic Specials that have been brought to prime time on Sundays
and Mondays at 2100 hrs. These are multi million dollar, spectacular
and the world’s most watched and honored documentary programs.
Saturday Unlimited, a premiere three-hour block buster special with
wide appeal and a new feature every week will be aired every Saturday
from 1900-2000 hrs.
Commenting
on the change in the programming schedule, Ward Platt, Managing
Director, National Geographic Channel Asia said: ‘‘Our
Channel is known for presenting compelling and credible documentaries.
The National Geographic Channel has revamped its programming schedule
to suit not only viewers but also attract advertisers through a
change in program packaging and presentation time. All these programs
specific to one genre have been placed under one strong program
block which will attract appointment viewing.’’
He further
added ‘‘The objective is to present programs of various
genres ranging from wildlife to space and exploration to adventure
in time zones that are friendly to viewers and suit all tastes and
preferences at time slots that are very easy to watch. We hope the
new programming schedule will suit the demands of our viewers.’’
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