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DD
to make serials based on Bengali short stories
Around
five to 10 short stories by each author will be selected.
Producers will be welcomed to make these serials, and on an
average, the stories should be told in eight half-hour episode
Doordarshan
official
The Prasar
Bharati Board has given the green signal to Doordarshan Bengali
channels project to make serials from 100 short stories
of some doyens of Bengali literature. According to a senior
DD official, the serials would be based on the works of authors
such as Rabindranath Tagore, Saratchandra Chattopadhyay, Tarashankar
Bandyopadhyay, Bibhutibhushan Bandyopadhyay, Manik Bandyopadhyay,
Bimal Mitra and Ashapurna Devi.
"Around five to 10 short stories by each author will
be selected. Producers will be welcomed to make these serials,
and on an average, the stories should be told in eight half-hour
episode," the DD official said. DD will pay producers
Rs 2 lakh per episode plus an extra Rs 50,000 for a Hindi
version. DD will spend three times what it invests normally
in commissioning the serials. It will also venture into contemporary
classics in different regional languages. The DD official
said the Prasar Bharati Board has okayed DDs project
for making serials from Sanskrit classics, while the other
serials will be made in Hindi with music and Sanskrit chants.
For this projects, 25 works are being chosen, ranging from
those by Kalidasa, Jaidev, Bhavbhuti and Bharvi to Harsh,
Banbhatta, Kalahan and Bilhan. DD7 has not increased the rates
of telecast fees and advertisements. Like earlier, the rate
of sponsored programme is Rs 5,000 and Rs 10,000 for 30 minutes
of non-Telebuzz and Telebuzz respectively, while the spot
buy rate of 10 seconds is Rs 1,500 and Rs 4,500 for non-prime
and Telebuzz, respectively. DD7 has the largest viewership
among the DD family from August 2000, when it became cable-free.
Chandan
Banerjee
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