Mumbai - January 19, 2001.

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Screen - The Business of entertainment
 

Going gaga over songs

Jaaneman, jaanemen tere do nayan, chori chori leke gaya dekho mera man, reveals so many heartfelt feelings that work in a two-way traffic between two hearts. Is mod se jaate hai, raises a few questions, that every heart in love has to answer in their tryst with love. Sandese aate hai is bound to unleash memories to remind one of their loved ones who are away.
These were only a few songs, sung by colleges in the second elimination rounds of Castrol Saaz, a part of Pepsi Verve 2001 at the Ambedkar Sanskrutik Bhavan on January 22.

The stage saw different groups occupying and emptying within seconds to keep the show running. Most of the colleges belted out at least one song dedicated to classical music. The rounds posed quite a stiff competition, especially as most of the colleges were near perfect with their performances - the vocals, the background music, and their on-stage demeanour. Students of MES Abasaheb Garware College of Commerce were worth noting for their excellent performance. Listening to Ek chatur naar karke shringar, it seriously looked as if, the movie Padosan was being enacted all over again sans the original characters!

The music score was pumped up to a high, with their expressions. Then followed the Sinhagad College of Engineering, where each of the student looked confident and smiles passed between each other only proved this. Jaaneman jaaneman had quite a few hands clapping and Tum se mil ke, the forever young song was heard by a pindrop silence audience.

Despite all the music and instruments creating the clamour, H.V Desai College of Arts, Science and Commerce was a note apart. They didn't invade the stage with banjos or guitars. A humble tabla and a few singers with excellent voices. Every soul in the audience listened with awe, to a bunch of girls who sang a song on national integration in eight different languages, signing off with A.R Rehman's Bharat humko jaan se pyaara hai.

Says Nagendra Pai, brand manager, Castrol (two-wheelers), ``Pepsi Verve 2001 is a huge festival and we would like to be associated with it. Saaz is a crowd puller and that's why we have chosen to sponsor this event. We plan to have a lot of activities during the festival like contests, free give aways and other such things.'' Indeed quite a crowd puller. There were goof ups on stage; a few of which are beyond these collegians control. But all of it comes in a package of getting to the top. Castrol Saaz, was just one such medium that brings forth the best in them. Cheers!

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