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Zee
to launch Telugu channel soon
Zee TV,
as part of its expansion would soon commence its Telugu channel.
Now the stage is set for a third satellite channel in Telugu
and it should be seen whether it can make any dent in viewership
of market leader ETV and Gemini TV of Sun network.
In all
probability it would beam programmes from September onwards
since it has acquired required software. It would be an entertainment-based
channel and the menu would comprise daily soaps, weekly serials,
films and film-based programmes, news capsules and news. Zee
sources claimed that initially it wants to capture the viewership
with regular kind of programmes and after gaining a foothold
it would like to introduce some variety programmes. “Our brand
image would definitely bring us viewership.
Already
advertisers are showing interest in our channel. We are confident
of gaining a strong foothold among Telugu channels” claims
a Zee official. After studying the market, ETV withdrew its
second channel proposal since it felt that there was no place
for a third channel. Later Gemini TV announced its second
channel Teja and after more than 1 year it commenced programmes
recently. It should be seen how Zee finds its place among
satellite channels.
BVS
Prakash
Now,
it is Ganesh Puran on Prabhat
The first
episode of the mega 104-episode devotional weekly serial Ganesh
Puran is to be televised on the Prabhat-Marathi channel at
8 pm on September 1, the Ganesh Chaturthi Day. Subsequently,
it will be on the air every Tuesday at 8 pm, with a repeat
telecast every Sunday at 9 in the morning. Each episode is
of 30-minute duration.
Shailendra
Doke, who is directing and editing the serial said that the
title track penned by Ilahi Jamadar and tuned by Ashok Patki
was recorded in Mumbai on August 11. It was rendered by Ravindra
Sathe. He also said that filming of the serial would start
from August 16 at the DK Studios at Khadakwasala, near Pune.
He also disclosed that Ramesh Bhatkar would enact the important
role of Raja Somkant in the serial.
Being
jointly produced by Shailendra Doke and Swapnil Vengurlekar
under the banner of Gindi Communication, the serial is being
written by Pratap Gangavane. Cinematography by D Narsing and
Jambo and art direction by Ruby Jha and Tushar Gupta are the
other major technical credits.
Pandit Shimp
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