Screenindia : Screen Latest News
PopularNews
Most Emailed Articles
Most Read Articles
Classifieds
Flowers & Gifts Send flowers & Gifts
New Jobs this January
Lowest calling rates to India
Featured Ads

To save 'Kyunki...', Balaji moves Bombay HC

-A +A
Font
Agencies Posted: Nov 01, 2008 at 1226 hrs IST
After receiving a one-month termination notice from Star TV, Balaji Telefilms – producer of the TV serial 'Kyunki Saas Bhi Kabhi Bahu Thi' -- has filed an application in the Bombay High Court seeking a stay on the notice.

But the vacation bench of the High Court has refused to grant a stay, adjourning the hearing till November 3.

Star, which has been airing the serial for the last eight years, sent a termination notice to Ekta Kapoor-headed Balaji Telefilms on October 10 saying the serial's TRP ratings had been falling since July 2008.

Star's counsel Ravi Kadam said that there was a clause in its agreement with Balaji which provides for ending the serial if TRP ratings plummet.

But Balaji's argument before the High Court is that Star did not do enough to promote the serial through advertising.

It also contends that the agreement provides for approaching an arbitration panel in case of a dispute. Both parties are supposed to appoint an arbitrator each, but Star has not appointed one, it said.

Kadam said he was not able to reveal whether Star would prefer an arbitration instead of fighting out the case in the High Court.

The serial, which has a fan following even in Afghanistan according some media reports, is credited with spawning a whole new genre of family-centred TV serials.

Ads by Google
PostComments
Post Comments
Name * Message *
Email ID *
Subject *
TERMS OF USE: The views, opinions and comments posted are your, and are not endorsed by this website. You shall be solely responsible for the comment posted here. The website reserves the right to delete, reject, or otherwise remove any views, opinions and comments posted or part thereof. You shall ensure that the comment is not inflammatory, abusive, derogatory, defamatory &/or obscene, or contain pornographic matter and/or does not constitute hate mail, or violate privacy of any person (s) or breach confidentiality or otherwise is illegal, immoral or contrary to public policy. Nor should it contain anything infringing copyright &/or intellectual property rights of any person(s).
I agree to the terms of use.
ViewComments
No comments posted yet. Be the first one to post the comment.