Preity and her business partners are leaving no stone unturned to create maximum awareness about her team and its star players. The actress was seen earlier this month at the Punjab Cricket Association stadium in Mohali distributing tickets along with speedster Brett Lee, she then even released a music video which is sung by Daler Mehndi and now has gone ahead and entered into a licensing rights agreement with Rajesh Metal Industries to produce and market select merchandise under the 'Hot Muggs' brand name. 'Hot Muggs' plans to promote the merchandise through a multi-channel promotion campaign with emphasis on Below the Line activities and Contact programmes with the end customer. Mr. Rishi Jain, Managing Director - Rajesh Metal Industries, said, "We want to leverage our experience in the field of Licensing & Merchandising and are quite upbeat about the popularity of the DLF Indian Premier League in general and the `Kings XI Punjab' in particular. Our range of drink ware and allied products is positioned as youthful, energetic and funky and targeted this at everybody who loves the game, and its icons."