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Tu Kahe Agar launched recently on Zee is pitted directly against STAR Plus’ popular daily Kyunki Saas Bhi Kabhi Bahu Thi. Not only is the slot challenging, even the story is a departure from the saas-bahu sagas. But the makers are confident of having a winner on their hands.

This is not a saas-bahu saga nor a kahani of “everyone’s” ghar or a tale of an illicit relationship between jija-saali - the kind of standard staple entertainment that viewers of satellite channels are used to these days. This is also not an extended joint family drama where the women play politics of kitchen. This is a love story of a boy and two girls, where the two women are caught in the web of destiny. With well-defined characters and focused storyline revolving around three major characters Tu Kahe Agar which premiered on Zee TV on April 1 is taking on STAR Plus’ stupendously successful daily Kyunki Saas Bhi Kabhi Bahu Thi.

An EDIT-II Production, written and scripted by Praveen Raj and directed by Imtiaz Punjabi, Tu Kahe Agar is a story of love where destiny works in strange ways and changes the course of lives of the main protagonist for good. To start with, it is the story of Vishal and Maya, both deeply in love. As their respective families get together to fix the date for their marriage, the pandit reveals that Vishal’s kundali shows that his wife will die within six months of their marriage. While both the families are against the relationship materialising into marriage, Vishal and Maya defy the prediction and decide to tie the knot of bliss secretly. But an accidental fire during the saath pheras confirms the pandit’s prediction and they call off the marriage.

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This is when Trishna enters the scene. She works in Vishal’s office and knows both Vishal and Maya are deeply in love and can’t live without each other. A terminally ill person who’s supposed to die within six months, she proposes marriage to Vishal. He refuses pointblank but Maya convinces him to marry Tirshna who is fated to die soon and therefore he should grant her last wish. Vishal and Trishna get married. That’s when the twist in the tale begins. Trishna starts her married life like any other young woman, full of joys, anticipation, expectations and dreams of a happy married life. Vishal, though deeply in love with Maya, treats Trishna with love and care as she starts sinking. Death is expected but destiny intervenes. Call it miracle or whatever, Trishna doesn’t die but instead recovers and starts living like a normal wife and develops a close bond with Vishal. What happens then is the main crux of the story and producers Sanjay and Binnaiferr Kohli prefer to remain silent about the later part of the story.

“It’s an interesting and dramatic story of fate separating the lovers,” says Sanjay Kohli, a model-turned-actor-turned-producer who has conceived and written the story of Tu Kahe Agar. “Almost 80 per cent of the story revolves around Vishal, Maya and Trishna. We have deliberately kept the focus on the three characters to grab viewers’ attention because if you have too many characters and sub-plots, viewers get confused and lose track of the story and characters which is what is happening with so many soaps.” Another plus point of the show, according to Binnaiferr, is that there are no wicked witches in Tu Kahe Agar. “There are no villains here. The only villain is the destiny.” According to director Imtiaz Punjabi, “Some times destiny can be ruthless and it’s the same in our serial. But when you try to defy destiny the consequences can be dangerous and can change the course of your life. From a totally positive person it can make you grey. Though there are no outright negative characters here, we do have one or two characters with grey shades to add dramatic elements to the happening.”

But try to tell Sanjay that the story of Tu Kahe Agar sounds more like Amol Palekar’s film Ankahee made in the late 80s and he says he hasn’t heard about the film nor seen it. “But then Amol Palekar is known to have picked up good subjects and made good films,” he observes adding that he will definitely try to see the film to know how the subject was treated. “But a film has lot of limitations whereas the advantage in a television serial is that one can play with the psyche of the characters at length and explore the story in depth. That’s what Ekta(Kapoor) is doing. So many of her soaps are actually based on old Hindi films. But she is doing a very good job and that’s why she is so successful.” However, Punjabi admits that Tu Kahe Agar is indeed inspired by Palekar’s Ankahee. “Probably the initial happenings are somewhat similar but we have taken the story somewhere else and treating it differently.”

But the most important fact is that Tu Kahe Agar is pitted against Ekta’s immensely popular Kyunki Saas Bhi Kabhi Bahu Thi(KSBKBT). It is no secret that after KBC, it is KSBKBT which helped STAR Plus take a firm lead over rival satellite channels and also created the fad of daily soaps on satellite television. And with its recent relaunch of the story taking a 20-year leap the show’s TRP has jumped from 10.5 to 13.1. “Yes, we are very much aware of the competition,” admits Binnaiferr. “There is no denying the fact that KSKTBT is a hugely popular show. But one has to stand up and fight the competition rather than ducking it. If in KSBKTBT, the story has taken a 20-year leap and the focus is now on the younger generation, Tu Kahe Agar is youthful and vibrant too.”

“Moreover, we have fewer characters and there is no confusion. The story unfolds in a linear pattern,” discloses Sanjay adding that they are shooting and treating the show like a weekly. “It’s not knock-off work like other dailies. In 20 days, we shoot just about 12 episodes which is possible for us because we have a good bank. Also we are not shooting it in one static bungalow or set. We have multiple locations and in every schedule we shoot for at least five days at outdoor locales.” All said and done, what now remains to be seen is how Tu Kahe Agar, though different in its theme, making and treatment, fares against KSBKBT, given the fact that Zee’s share at 10.30 pm is on a far lower side. “It’s very low,” admits Sanjay. “But we believe in our product. On television, first and foremost, the content is the hero and the rest comes later. The content of our show is very strong and we hope to fight the competition successfully.” Adds the director, “I welcome competition because it makes us work very hard. But the fact is that there is a lot of difference between a hit and good show. KSBKBT is a hit show but I firmly believe that Tu Kahe Agar is a good show. It’s not typically cliche and commercial. It’s sensitive and close to reality.”

—A.L. Chougule

 
 
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